I know not everyone gets to do what they love and call it a job. As improbably this might be, we don’t have to make it sound like an impossibility. To be honest, I now believe that aiming for that alignment of work and passion is something very much worth the effort.

April 2025 meant a lot to me and thus will be a month that I will not forget because..

Sometimes we get stuck in seeing negative aspects all around. But an effort to change the perspectives can lead you to a very different path. Sharing my own story of seeing advantage from all my disadvantages.

Flower price has visibly increased. Does this mean, we can only enjoy flowers once a month instead of every week? No! Here are tips to get longer lasting stems in your favorite vase.

I am not going to feel self-conscious about my corporate past any more as a florist. Nor will I be shy about having turned into a florist to those who know me as a marketer.

I’ve been there then and I am here now.

Do you ever feel like you need a color-detox from green and red after the Christmas season? Well, I did. And this is what resulted from it.

After five years of trial and error in the garden, I’ve listed top ten flowering plants that are my repeated winners.

A recent conversation led me to deep-dive into my fun-seeking life attitude. To me, there isn’t that many things more valuable and important than the sense of fun in one’s life. So then, where does one experience true ‘fun’?

Dutch Flower Experience that blends Netherlands’ flower culture, Korean cuisine, and personal transformation

Starting a new hobby, like flower arranging can be exciting. Just a bit of reflection on why you might be interested to start something around flowers or anything for that matter can reveal a few things about what your deeply rooted passion and curiosities are.

Discover the joy of floral hobbies : A guide to finding your perfect pastime.

Explore the art of creating emotionally impactful, unique floral designs. Learn from an artistic florist how to craft arrangements that speaks to the heart and reflect nature’s beauty.

Join our affordable flower arrangement workshop in Heemstede, Netherlands. Learn floral design techniques using beautiful Dutch flowers. Perfect for beginners and enthusiasts.

Discover the art of luxury silk flower arrangement . Follow a Heemstede florist’s journey from fresh to artificial flowers, creating stunning, lasting beauty for homes in the Netherlands and beyond.

Finding my way into floristry was anything but expected. The coincidence of being in Heemstede area living in a house with a garden during COVID time was one big factor.